The Schey Sales Centre
Copeland Hall 601
Athens, Ohio 45701
740-593-9328 Fax:740-597-1781

 
 

Sales Management Leadership in the 21st Century

Program Content

  1. Awareness
    Any improvement process must first begin with an introspective look at the current mindset and attributes that may be restricting maximum effectiveness.
    • Evaluating Routines
    • Internalizing High Velocity Change
    • They Why and How to Becoming More Proactive
    • The Leadership Mindset for Better Decision Making

  2. Retuhttp://www.cob.ohio.edu/thesalescentre/performancemgt.jpgrn on Effort
    Time is a limited resource. Gain power in every hour.
    • Defining Effective Priorities
    • “ROE” Gap Analysis
    • Managing the Information Flood
    • “ROE” Best Practices
    • Tactical Mapping – Defining Priorities, Strategies, & Resources to Achieve Business & Financial Objectives

  3. Recruiting and Selection
    Building a high performance sales organization begins by attracting and selecting high quality salespeople.

    • Candidate Profiling
    • Creative Sourcing to Increase Candidate Flow
    • Differentiating Your Opportunity in a Competitive Environment
    • The Selection Process
    • SELECT-QuEST – Hiring Only “High Probability of Success” Candidates

  4. Performance Coaching
    Coaching is the ability to consistently demonstrate leadership competencies that accelerate individual and team development.

    • Converting Organizational Expectations Into Standards
    • Consistently Raising the “BAR”
    • Sales Effectiveness Assessment
    • Partnering for Success Coaching Model
    • Coaching the Sales Process for More Consistent Results
    • Key Performance Indicators
    • Territory / Account / Opportunity / Funnel Management

  5. Communication & Retention
    Effective communication accelerates job satisfaction, career growth, employee loyalty, and commitment to excellence by creating a culture that fosters greatness.

    • Communication Assessment
    • Understanding Motivations
    • Energizing the Environment
    • Recognizing Achievements

  6. Tactical Mapping
    Next level leadership effectiveness is the ability to integrate and sustain new management behaviors in your existing culture.

    • Installing Go Forward Commitments
    • Tactical Mapping – 100-Day Perspective

  7. Leadership
    Expect the best from others only after expecting the best from yourself.
    • Understanding Leadership Competencies
    • Defining and Leveraging Strengths
    • Identifying “Overused” Strengths
    • Identifying Developmental Needs
    • Identifying Potential “Career Stallers”
    • Creating a Personal Leadership Plan

Program Agenda

Day One(8:00 – 5:00)

Introductions
Awareness
Return on Effort
Recruiting & Selection
Tactical Map – Intro.

Day Two (8:00 - 5:00)

Day 1 Roundtable
Tactical Map Review
Performance Coaching
Leadership Intro.
Daily Debrief

Day Three (8:00 - 3:30)

Roundtable
Retention
Leadership
Wrap Up

All attendees receive:

  • A COMPREHENSIVE SALES MANAGEMENT WORKBOOK
  • FOR YOUR INFORMATION – THE CAREER ARCHITECT LEADERSHIP GUIDE
  • CD ROM CONTAINING OVER 30 CONTEMPORARY SALES MANAGEMENT TOOLS
  • A COACHING AND REFERENCE HOTLINE TO THE WORKSHOP’S FACILITATORS
  • SALES MANAGEMENT EFFECTIVENESS ASSESSMENT

For more information, contact:

Dr. Catherine Axinn
The Ralph and Luci Schey
Sales Centre at Ohio University
axinn@ohio.edu
740-593-2084





Sales Management Leadership in the 21st Century



 
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